Privacy Policy
Overview
Senior Health Care Services, Inc., a Florida corporation d/b/a
Senior Healthcare Services (SHS), and its affiliates (collectively,
SHS, we or us) are serious about protecting your privacy. We
understand your concerns with regard to how information about and
from you is used and shared, and we appreciate your trust that we
will do so carefully and sensibly. This notice (this Privacy
Policy) describes what information we collect about and from you,
how we collect it, how we use it, with whom we may share it, and
what choices you have regarding it. This Privacy Policy relates
specifically to the SHS website located at
http://www.shshomehealth.com (the Website), and constitutes a part
of the Terms of Use that can be found at the Website (the Terms of
Use). In this Privacy Policy, you refers to an individual accessing
the Website, regardless of the particular features, materials,
information, applications, or services made available on the
Website that the individual chooses to browse, use or take
advantage of. We encourage you to become familiar with the terms
and conditions of both this Privacy Policy and the Terms of Use. By
accessing and using the Website, you agree that you have read and
understand this Privacy Policy and that you accept and consent to
the privacy practices (and any uses and disclosures of information
about you) that are described in this Privacy Policy.
What Information Do We Collect?
In connection with your use of the Website, you may elect to
provide us with certain identifying information about you (the
Personal Information), including but not limited to your name, age,
street address, telephone number, email address, fax number,
company name, title, and other personally identifiable information
and preferences. We use the Personal Information in the manner
described in this Privacy Policy below. The Personal Information
becomes the property of SHS once it is delivered to us, and we will
maintain copies in our records. The Website is intended for
visitors over eighteen years of age. We do not target the Website
to appeal to children under the age of thirteen and we do not
knowingly collect personal information from children under the age
of thirteen.
Like many other websites, the Website may also collect certain
non-personally identifiable information about you and about the
equipment and communications method that you use to access the
Internet and the Website (Aggregate Data). For security reasons and
to confirm the integrity of our data, SHS may combine components of
this Aggregate Data with other sources of information, which may
include Personal Information about you. Unless otherwise described
in this Privacy Policy or in our Terms of Use, such Personal
Information will be used solely for our internal business purposes.
In addition, the information we collect may reveal such things as
the type of Internet browser that you are using (e.g., Internet
Explorer or Netscape), the type of operating system you are using
(e.g., Windows XP or Mac OS), the domain name of your Internet
service provider (e.g., America Online or Earthlink), the Internet
protocol (IP) address assigned to your computer, the specific
website you visited immediately prior to visiting the Website,
specific pages that you accessed on the Website, the length of time
you spent at specific pages of the Website, and the aggregate
number of times that you visited the Website. The purposes for
which this information is collected and used include facilitating
Website operation and system administration, generating aggregate,
non-identifiable statistical information, monitoring and analyzing
Website traffic and usage patterns, and improving the content and
content delivery with regard to the Website and the online media,
content, materials, applications, and services that we describe or
make available on the Website.
Also, like many other websites, the Website uses cookies to
collect Aggregate Data. Cookies are pieces of data sent from a web
server to a visitors computer. SHS uses cookies to identify
visitors to our site so that we may provide each visitor with a
personalized experience, as well as collect Aggregate Data. In
addition, the Website may contain advertisements from third
parties, and these advertisements may also use cookies. In general,
if you choose, you may set your Internet browsers preferences and
options so as to disable the use of cookies.
How Do We Use The Information That We Collect?
In addition to the uses mentioned or described above, or
otherwise described in the Terms of Use, SHS may use the Personal
Information (a) to respond to your inquiries or questions about our
communities, (b) for internal marketing purposes, (c) to provide
you with information, materials and advertisements about SHS
services from time to time, (d) to offer you products or services
from time to time that SHS believes may be of interest you, (e) to
consider you for employment with SHS, (f) to analyze and improve
the security or integrity of the Website, (g) to protect or
safeguard persons or property, (h) to establish or exercise our
legal rights, and (i) for other legitimate and lawful business
purposes.
With Whom Do We Share Information That We Collect?
We will not rent, sell or exchange your Personal Information
with any third parties for their own marketing purposes. We may
share your Personal Information as follows:
In the course of conducting our business we may transfer
Personal Information between our offices and communities, or
transmit such Personal Information to our affiliates and
contractors. Any such transfer of Personal Information will be made
in accordance with applicable law, and our affiliates and
contractors have agreed to be bound by this Privacy Policy. We may
also produce reports on Website traffic or usage patterns and share
these reports with third parties, but the information contained in
these reports is anonymous and does not allow identification of any
specific individual.
We may disclose information about you if we become subject to a
subpoena or court order, or if we are otherwise legally required to
disclose information. We may also disclose information about you to
establish or exercise our legal rights, to enforce the Terms of
Use, to assert and defend against legal claims, or if we believe
such disclosure is necessary to investigate, prevent, or take other
action regarding actual or suspected illegal or fraudulent
activities or potential threats to the physical safety or
well-being of any person.
As SHS continues to grow and develop its business, it is
possible that its corporate structure may change, or that it may
merge or otherwise combine with another company, or that it or its
assets may be acquired by another company. In any such transaction,
the Personal Information and Aggregate Data will most probably be
among the transferred business assets.
What Choices Do You Have?
If you do not wish to receive any information, materials,
advertisements or offers from SHS, you may so notify SHS in the
manner described below. Within a commercially reasonable time
following our receipt of any such notice, we will take steps to
assure that you will not receive any further communications from us
of such a nature.
How Do We Protect Information Collected?
SHS takes commercially reasonable measures to secure and protect
information transmitted via or stored on the Website and
transmitted to and from the Website. Nevertheless, no security
system is impenetrable. We cannot guarantee that information that
users of the Website transmit to us will be totally secure. SHS is
not liable for any damages relating to any such security failure.
Specifically, you acknowledge that data and communications,
including e-mail and other electronic communications, may be
accessed by unauthorized third parties when transmitted over the
Internet. You agree to notify us immediately if you become aware of
any breach of Website security, this Privacy Policy or the Terms of
Use.
Linked Websites
For your convenience, some hyperlinks may be posted on the
Website that link to other websites not under our control. We are
not responsible for, and this Privacy Policy does not apply to, the
privacy practices of those sites or of any companies that we do not
own or control. We encourage you to seek out and read the privacy
policy of each website that you visit. In addition, should you
happen to initiate a transaction on a website that our Website
links to, even if you reached that site through our Website, the
information that you submit to complete that transaction becomes
subject to the privacy practices of the operator of that linked
site. You should read that website's privacy policies to understand
how personal information that is collected from you at that website
is used and protected.
Changes to This Privacy Policy
From time to time, we may change our privacy practices, and this
Privacy Policy, because of changes in relevant and applicable legal
or regulatory requirements, our business practices, or in order to
better serve your needs and those of our other users. Notice of
such changes to our privacy practices will be given in the manner
described in the Terms of Use and a revised Privacy Policy will be
posted on the Website.
Existing Agreements
If you have entered into any written or oral agreement or
agreements with SHS (any such agreement or agreements,
collectively, the Existing Agreement), none of the terms of this
Privacy Policy shall be deemed to alter or restrict in any way any
rights or obligations of the parties contained in the Existing
Agreement. Moreover, to the extent any of the terms of this Privacy
Policy conflict with any terms of the Existing Agreement, the terms
of the Existing Agreement shall be deemed to supersede the
conflicting terms contained herein.
Whom Can You Contact For More Information?
If you have any questions or suggestions about the Website, SHS,
or our services or privacy practices, or if you would like to
notify us as to your desire not to be contacted by us or would like
to make a disclosure request, please contact us in writing at the
address given below.
Senior Healthcare Services
Attn: Webmaster
71 South Wacker Drive, Suite 900
Chicago, IL 60606
E-mail: webmaster@viliving.com
Acknowledgement
BY ACCESSING OR USING THE WEBSITE, YOU ACKNOWLEDGE THAT YOU HAVE
READ, UNDERSTAND, AND CONSENT TO THE PRIVACY PRACTICES, AND TO THE
USES AND DISCLOSURES OF INFORMATION THAT WE COLLECT ABOUT YOU THAT
ARE DESCRIBED IN THIS PRIVACY POLICY, AND THAT YOU AGREE TO BE
BOUND BY THE TERMS OF USE REFERENCED ABOVE.
Last Revised: August 2010